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This person will sit within Analytics and Innovation. The primary responsibility of this person will be to create tags on both internal and external facing sites. When someone goes on the website, this group wants to know who they are, where they live/work, where they navigate to on the site, how long they are on the site and any other data they can get.
Responsible for collecting/using Google Analytics data from the website.
Responsible for using GTM to tag requested sites.
Help set up the queries from campaigns on the website.
Will be involved in journey mapping of site visitors.
This Google Analytics data is generated from a tool called Google Tagging Manager (GTM).
They are going to help their internal business partners find the data they need.
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.